Marketing Audit

Get some R&R while we 'Review and Recommend'

Air's Marketing R&R is more than simply an in-depth analysis of your current marketing activities. We'll examine every inch of your marketing, PR and sales activities and give you our honest, professional opinion on where and how you can improve performance.

We'll then review with you how things are going once your new measures have been implemented.

 

Marketing R&R includes:

  • Objective and strategy development
  • SWOT analysis
  • Research
  • Full marketing mix: advertising, sales promotion, direct marketing, digital marketing
  • Product strategy by event sector, e.g. weddings, Christmas, conferences, away-days, etc.
  • PR
  • Cross-promotion
  • Inter-departmental opportunities
  • Business development including sales strategy and account management

 

More

Click on the hand to read about our Audit success at Shakespeare's Globe....

 

 

 

"We asked Air to present an overview of our bar and catering offering. Within a very short space of time, Inga and Josie clearly articulated our key challenges and opportunities. They demonstrated an in depth and comprehensive knowledge of the sector, a keen instinct for what works and what doesn't and presented practical suggestions and advice for moving forward. We will certainly consider working with Air again in the future."

(Jacqui Gellman, Business Development Director, Soho Theatre)